Phil Ahad is the Managing Director, Data at Cint, where he is tasked with launching and leading the company’s new Data business unit and unifying its overall data strategy. His core mission is to propel Cint into the “intelligence era” of market research by integrating its extensive human data assets with cutting-edge advancements in AI and machine learning. This work involves licensing data and developing innovative solutions, such as synthetic and digital twin capabilities, to give clients and partners flexible options for accessing deeper, more meaningful insights. A recognized growth strategist with over two decades of experience, Ahad collaborates across teams to build on his track record from previous senior roles at companies like Toluna, AOL, and CoStar.